Medical Marketing

Established in 1995 as a specialist agency for the pharmaceutical and healthcare sectors, MedMedia Campaign is a multi-award winning agency with a dedicated team of graphic designers, programmers, account specialists and creatives. Collectively, MMC has decades of experience in the healthcare communications field, and is supported by the expertise and resources of MedMedia Group.

Concept & Brand Creation

Every successful campaign starts with a great idea. Our fusion of top creatives and industry-side savvy results in the authentic insights and breakthrough creativity that only comes from truly understanding clients’ needs.

Communications

Our creative team has unrivalled expertise in developing and deploying effective communications to a range of professional audiences, be they in-company bulletins or messaging targeting healthcare professionals and influencers, with whom we have extensive contacts.

Design & Production

Our Dún Laoghaire-based studio has a fully integrated design and creative IT department. What this means for clients is that we directly control all phases of production. This translates into a more streamlined workflow that enables us to continually QA projects so they are both accurate and on time.

Masters of the digital frontier

What used to be called ‘digital marketing’ is now simply ‘marketing’ as new technologies become all-pervasive. MedMedia Campaign is right on the cutting edge.

Web & Mobile Development

From apps to websites, digital widgets, e-detailing and interactive email, our team of talented technologists and digital creatives are on hand to turn good ideas into great solutions.

MedMedia Group has an online track record that stretches back to the late 1990s, when we began development on the multi-award winning consumer website, Irishhealth.com. Since then, we have developed and managed a range of successful client and patient sites, including Beaconhospital.ie, Orthopaedics.ie, RateMyHospital.ie. Dontforget.ie and Migrainemonitor.ie.


Among the apps that we have developed and maintain are: the Child Immunisation Tracker, the Pollen Alert app and, in a first for any Irish hospital, we developed the Beacon Hospital app. Our innovative Immunisation Tracker app won the ‘best educational app’ award in the 2011 national ‘Appys’ awards and it now features in a United Nations ‘best practice’ listing for vaccination initiatives in Europe. We also manage and deploy interactive emails, for both internal communication and HCP interaction.


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iPad iPad iPad iPad iPad iPad

Apps & e-detailing aids

Whether it involves working with industry-standard global systems such as Veeva and Skura, or implementing complete bespoke detailing apps, including user analytics and CRM integration, MedMedia Campaign has the full creative and technical capability to develop feature-rich solutions that are both standards compliant and futureproofed. Our ‘Placebo’ HTML5 demo app below will give you a flavour of our capabilities.

Event Management

Planning and managing of events is an extension of the overall services MedMedia Campaign provides to clients. From product launches (internal and external) and GP workshops to on-site hospital team updates, we create unique opportunities for you to showcase your key data, enhance message delivery and interact with your target audiences.

Planning and managing of events is an extension of the overall services MedMedia Campaign provides to clients. From product launches (internal and external) and GP workshops to on-site hospital team updates, we create unique opportunities for you to showcase your key data, enhance message delivery and interact with your target audiences.

We work in close partnership with clients to ensure everyone is fully briefed and that speakers, attendees, venues, media and service personnel are all working in unison. We can also take care of accreditation approval, submission of attendance registers and CPD applications, as well as post-event feedback, reporting and reconciliation.